Fuck procurement, pt. 1

Jesus christ, is there anything more annoying than a great brief destroyed by a shitty procurement process? Procurement need to learn to understand the difference between buying 3 tonnes of bricks and engaging in a months/years long working relationship with a digital agency which is all about people. Literally, ALL ABOUT PEOPLE. And you can't … Continue reading Fuck procurement, pt. 1 →

Stop doing the doing

I come across so many incredibly talented agency owners, but they'll never grow a successful agency. They're so great at what they do, they can't let go. They're so busy doing the doing within their agency, they can't scale. I know one guy who's knowledge of Facebook ads is unreal. His agency runs Facebook ads … Continue reading Stop doing the doing →

Marketer’s guide to rejecting an agency

Need to say 'no' to an agency? Want to know how to tell an agency that you don't want to work with them? If you are a marketer that's just a run pitch process, and now needs to break the hearts of a few agencies, then this post is for you. From an agency perspective, … Continue reading Marketer’s guide to rejecting an agency →

Digital agency owner’s guide to more profitable projects

All agencies love talking about how to make things more efficient and more profitable. Every agency owner I've ever met has whined about their project management software. Their project managers are not 'commercial enough'. Their time sheets are not accurate so they can't figure out where they lose money. But here's the deal. Yes, your … Continue reading Digital agency owner’s guide to more profitable projects →